An excellent source of important 'obvious' points to make your business successful. A fun and simple read.Read More
Lucy Adams disrupts the world of Human Resources. She offers solutions to turn HR on it’s head to be more about the people opposed to a focus on the policy of people.Read More
I'm in a bind!
The rope is tight and I can't edge either way! Is that a line out of Fifty Shades of Grey? Whoops, that's naughty of me; it was a fun book to read - couldn't put it down!
OK, so I am in a bind.
I really should write my newsletter and tell you (and a few others) what I'm currently working on. It takes a while to write and I have to make sure that it's perfect. On the other hand, I know that what I could do is write a very quick blog which I can quickly edit post launch.
So the question is - Which do you prefer to read? Do you read peoples' blogs or do you open their emails and read? Or, neither of these two?
Given my love of reading, what I have learnt is that I need to be hooked immediately. I don't need pictures or photos, these are created by the text before my eyes. However, give me a tweet with a photo and a newsletter with a drawing and I gravitate immediately. See, I'm in a bind!
And what doesn't help is when you receive lovely feedback about your newsletters and blogs!
So, here I am with a Blog with my key message being what?
- Hook their interest in the first line
- Newsletters help tell people what you are doing/offer
- Words create an image in peoples mind
- Add a photo, image or drawing
- Read Fifty Shades of Grey
- Ask the reader what they like to read
- Give feedback to writers, it's encouraging
There you have it - my Blog for the day with a few lessons!